24KT
Marketing: Putting the Law of Attraction in Action
A lot has been written in recent years about the Law of Cause and
Effect, the Law of Attraction and of course, "The Secret" ... even
though it's not really a secret, is it? For the Law of Attraction (or
Karma if you prefer) has been taught by spiritual masters and
philosophers for eons - from Plato to Buddha, Jesus, Emerson, Hill and
Holmes... and now quantum physicists and psychologists are catching up.
But here's what's not always understood... and where most of us get
hung up.
YOU ATTRACT WHAT YOU ARE ... NOT WHAT YOU WANT.
So there's the challenge, isn't it? For it is "the wanting" that
often holds us apart from the desired experience.
Success comes when we embody the qualities and attributes that are
aligned with what we say we want. It's about you catching up with what
YOU want to be, do or have!
This universal truth applies to your marketing, as well as your business
and personal life.
So understanding this subtle, yet very important distinction, is what
determines your ability to have what you say you want.
Too often, we set marketing goals only half-believing it can happen,
or we stay focused on the "not having it part".
For example, let's say you want to attract 12 ideal clients this month.
When you focus on the goal, and in so doing, are only aware of your lack
of those 12 ideal clients ... then your goal is actually working against
you.
That's why positive expectancies and right focus are so important.
Set your marketing goal, then as you go about the activities that will
help you attract what you envision - see it as already done and expect
the best!
Replace strain with ease, and doubt with a steadfast vision of positive
outcomes that are now yours.
The challenge comes for many of us when we
allow the appearance of not yet having our desired outcome, become the
primary area of focus. In so doing, we are cultivating a
mental atmosphere of lack. This interferes with our self-confidence and
belief in our ability to have all that we really desire. Does this sound
familiar to you?
If so, you have plenty of company as most of us have struggled with
aligning with our goals at some point. The biggest challenges tend to be
those dreams that are charged with a high degree of emotional
attachment.
As we put the Law of Attraction in Action, we may find that its
underlying reality, like attracts like, and the need to embody the
qualities of what we want, actually runs counter to what many of us have
programmed ourselves to believe.
That is, success comes from a long struggle and hard work. Yes anything
worthwhile requires effort, but it doesn't have to be hard. If we feel
it is hard, we're actually keeping ourselves apart from what we want.
Feelings of constriction such as stress, struggle and strain can't
possibly bring you joy and prosperity.
Sometimes fear of not being good enough, or having enough time, money,
expertise or the right connections or resources can also pop up.
If you feel frustration in your efforts to apply the Law of
Attraction, release it. This is just part of the process of learning
how to apply it. Be easy with yourself and tell your inner critic to
take a permanent vacation!
Although The Law is simple, it requires us to reprogram our mental
atmosphere. Let's face it, most of us have spent years in negative
self-talk. So, it's no wonder that our confidence can be a bit shaky at
times and we need a bit of TLC.
Consider this - do you
really believe that wildly successful people consistently entertain
thoughts and expectancies of failure? Of course not. Yet too
often that is where we allow our thoughts to wander. "What if this
doesn't' work? I've tried this before and I didn't reach my target.
We're in a tough economy, who am I kidding?"
The extremely wealthy among us know that there are always opportunities
... regardless of the state of the economy.
We live in a universe that is always expanding. It is filled with
infinite supply. So guide your thinking away from thoughts of scarcity
and self-doubt.
IMAGINE WHAT SUCCESS LOOKS AND FEELS LIKE. THEN EMBRACE THOSE
QUALITIES WITH ALL YOUR HEART AND SOUL.
- Believe in yourself!
- Know your products and services provide great value to others.
- See that YOU make a difference like only you can!
- Know that you live in an infinite universe with an unlimited supply of
good.
- Always expect the best!
- Stay connected to the inspiring "purpose behind the profits".
- Know that your ideal customers will find you.
- Appreciate the opportunity to serve and the exchange of energy from
connecting with those who benefit from your unique offering.
- Know that you are prosperous; everything you do is successful.
- No matter how much good you receive, expect more good tomorrow. That
is how you grow and expand. This is not selfish for having more success,
doesn't take it away from others.
- See good in every direction you look.
- Be persistent.
- If things seems hard, let that be your signal to pause. Invite
in a sense of lightness and play. Choose ease instead of strain,
abundance instead of scarcity, positive outcomes instead of self-doubt
and faith instead of fear.
The essence of life is the energy we put into it. To attract success, we
must embody beliefs in positive attainment. For that is what determines
your point of attraction, and what you can receive - not the wanting of
it.
We must live authentically, we can't avoid
that. For success is about who we become, as a result of what
we desire. This is how it works in life, business and when marketing our
one-of-a-kind gifts!
GET SUPPORT AND CONNECT WITH OTHER ENLIGHTENED ENTREPRENEURS
A support system of like-minded people can make a profound difference in
your life and business. The group energy helps propel you forward faster
because you feel supported. With that support your confidence grows and
with it your ability to reach your highest dreams and goals.
If you're interested in knowing more, check out
www.profitswithpurpose.com/tools.htm .
You are an inspiration to us all!
Your friend and partner in expansion,
Laura Cardone, President of Profits with Purpose
